The Project in a Nutshell

Central Pools are NZ’s premier pool builder and required a new website to foster their online presence and attract more future pool owners to the website.

Our search-centric website solution is based on detailed onsite SEO. Smart content structuring and thorough optimisation for a set of dozens of keywords means more organic search visibility and translates to new online enquiries.

To increase local search visibility in the key regions and townships we build a set of GEO landing pages targetting customers from each region. Thanks to this, Central Pools can rank at the top for many keywords whether generic or location based searches.

About the Client

Central Pools are the authorised Compass Pools dealer building high quality Compass Pools in the Bay of Plenty, Waikato and Coromandel regions.

Their pools can be installed with the self cleaning systems and can literally clean themselves. Happy Central Pools customers can enjoy their new pools without putting in all the maintenance work.

Fibreglass pools from Central Pools are also durable, fantastic looking, customisable and can be installed as inground, partially above ground or completely above ground pools.

We'd love to hear from you

Achieve similar results to those described in this case study! Your website can and should be bringing visitors who can be converted to customers. Stop letting Google send traffic to your competitors and start working on search marketing with us today.

Learn here more about our SEO services or simply get in touch with us via the enclosed form to arrange a free initial consultation.