Visit the Inspire Pools website
Status: Live (from 2020-10-12)
The Project in a Nutshell
Inspire Pools needed some help with their website and digital marketing efforts. Ian from Inspire Pools is very knowledgeable and active in the digital space. He understands that having a top-notch web presence, a website optimised for Google and in overall, a functional digital marketing strategy, is a must.
We helped Inspire Pools by designing a beautiful, functional, and optimised website to help them with getting more visibility and conversions. We created several targeted landing pages, for example for swimming pools Toowoomba or inground pool Toowoomba to not only help them improve their organic search visibility but also improve their Google Ads conversions.
SEO
The domain did not have any authority at the beginning, starting from scratch (Domain Rating = 0). In our hopefully longterm partnership, we’ll be aiming at increasing the authority and creating useful authority content to help Inspire Pools rank organically.
Automation
Ian is a huge fan of automation. We’ve built in a number of integrations into the workflow including feeding all leads into his Mailchimp account or adding advanced campaign tracking information to every lead so that they he could better understand the journey of the user before making the enquiry.
About the Client
Inspire Pools are an authorised Compass Pools Australia distributor for the Greater Toowoomba and Darling Downs areas. They install high quality and amazing looking Compass fibreglass pools, transforming the Queensland backyards.
Inspire Pools can build inground pools, partially above ground or completely above ground pools, using the Compass Maxi Rib technology, enabling them to achieve stunning designs, blending into the landscape.
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