Case study · Trades & home services
From word of mouth to being found online — a home repairs specialist
Dash had years of repair and renovation experience and a growing business — but relied on word of mouth and flyers. We built a new website and digital marketing strategy so people in his area could find him.
- Client
- Maison Home Improvement
- Location
- Melbourne South-East, VIC
- Year
- 2022
- Services
- Website · Digital strategy · SEO
The challenge
Word of mouth works when you’re good, and Dash is. But referrals and flyer drops couldn’t generate enough work for a growing business.
What we did
New website
A clear, service-led site presenting Maison’s full range of home repairs.
Dedicated service pages
Individual pages for core jobs — door and window repairs, weatherboard repairs, eaves and fascia repairs, and balcony repairs.
Digital marketing strategy
A plan to bring in more enquiries from people across Melbourne’s South-East suburbs.
